Marketing Tips From Your Friends At Fasprint!

Determine the needs of your customers and treat them with the utmost care. Don't just concentrate on marketing the products or services you have, but also the needs of your customers.

Do what it takes to make your customer's experience enjoyable. Encourage them to browse and relax. It's important for both of you to have fun together.

Supply your customers with knowledge. Be informative.

Take the time to sit down with your customers when possible.

Network with local businesses. Help each other out with referrals.

Allow your customers to complete a survey on your services and or products. Their input will assist you in making decisions regarding the future growth of your business.

Give your customers something they can take with them. Business cards, pens, pencils, magnets, and brochures personalized with your contact information are excellent choices. Don't forget to include your e-mail and web addresses.

Ask for referrals from all existing customers. Offer a rewards program to your customers for those referrals.

Make sure to keep all of your customer names, e-mail and mailing addresses, and special days in a computer database. Send follow up mailers to create repeat business. Include a gift certificate or coupon to use toward a purchase or specific product.

Be sure to have a friendly, short and professional message on your answering machine if you are unavailable to answer your customer's call. When you do answer your phone, make sure you answer with a professional opening that includes your business name.

Set a goal for yourself and make a deadline. For example, increase your in-store sales or traffic to your website. Give it your full attention, be specific and try to meet your goal.

Knowledge is power. Ensure and encourage your employees to learn and completely understand all of your products and services. Remember, this is the key to up selling and generating additional sales.